Biomimic marketing is the act of using nature to market a product. Nature intuitively fills us with a sense of authenticity, harmony and beauty–precisely the qualities corporations find desirable
Remember the Jeff Koons art car for BMW? The car company made an edition of 5,000 1:18 scale model miniatures, but they went as fast as Koons’ colorful BMW
Pril is a brand of German dishwashing detergent. They recently tried to use social media to crowdsource new package designs for two limited edition bottles. The campaign was
With vegans and Asians claiming Rice Dream as their desert, finally there’s something for the Jews. Created by New York’s Ronne Fisher and her two daughters, Chozen ice cream is
Anna “Utopia” Giordano is an artist, poet, actress, performer and model living in Naples and Milan, Italy. She created this series of “Pop Bottles” to “raise awareness on
If I understand this correctly, and I’m not sure I do, Devota, is basically Comic-Con for undertakers. The yearly trade fair is devoted to the funeral and mortuary
Right around now, we’re supposed to be looking back on the past year and contemplating the future. We’re advised to write down what went well in 2011 and
Dear General Mills, If you were to manufacture American Cheerios as you do Icelandic Cheerios (in boxes adorned with Halli Civelek‘s fantastic character designs), I would buy your cereal.
Perfectly timed with this week’s “Pop Art” episode of Work of Art comes news of The Sucklord‘s latest foray into consumer goods: branded toilet paper. A new low
There will always be those companies that make an uninspired and senselessly pink product as a way to profit off of breast cancer. This, however, is NOT one