Nerd Alert by Bubi Au Yeung!
Having cured anxiety with Bearycalm, Bubi Au Yeung is readying to release Ren 2. The sequel to Ren follows Bubi’s “be nice and simple” design philosophy…with a few flourishes. “Nerd” Ren is 5 inches tall, has glasses and comes with a little laptop and ghostB companion. So cute.
I like to think of Ren 2 as being Bubi’s idea of a nerd visiting San Francisco and touring Alcatraz… Bubi’s Instagram followers seemed to decide that Ren 2 was a boy based on the fact that he doesn’t have a bag. While Bubi agreed that Ren 2 is, in fact, a male nerd, there is room for ambiguity. He could be a little boy OR a stylish lesbian. Kind of like Justin Bieber! Ha!

As for ghostB, he’s a black and white character designed by Bubi in 2006. “He is a shy little boy, but he has lots of secrets,” she writes. Shown above is ghostB in resin (left) and the new 1-inch vinyl figure (right).
Crazylabel produced the vinyl figures, which will be sold in a limited edition of 300 pieces for China and 500 pieces for everywhere else for $39.95 each. First crack at dibs happens July 5th at Taipei Toy Festival. Lock up your nerd-loving daughters! Bubi Au Yeung’s Ren 2 arrives worldwide in August.
Simply the fine print: cute toys made by nice people. Support them!




